In the realm of social media marketing, fostering engagement and interaction with your audience is key to building a strong online presence and driving success. Spur, your trusted eCommerce communication partner, offers a powerful tool to amplify interaction - the Comment Trigger for Instagram/Facebook. In this article, we'll delve into what the Comment Trigger is, how to set it up, and the advantages it brings to your social media marketing efforts.

The Comment Trigger in Spur is designed to help you automate and manage interactions on your Instagram and Facebook profiles. It enables you to create workflows that trigger when users leave comments on your posts. This allows you to instantly respond to comments, engage with your audience, and maintain an active and interactive online presence.

Configuring the Comment Trigger for Instagram/Facebook in Spur is a straightforward process:

Log in to your Spur account and navigate to the Automation tab.

Click on the "New Flow" button on the top right corner and select the channel you want to create a flow for. Here we are selecting "Instagram/Facebook".

To set the trigger, you can click on 'Click to add a trigger" and then select "Comment" then save it. By this, whenever a comment that is added to the trigger is made, this trigger will get initiated.

Craft the automated responses you want to send when the trigger conditions are met. These responses can include acknowledgments, information, links, or personalized messages.

Add the reply for anything that triggers this flow, add a message step.

Now add some text to the message step

Add text as the comment reply and a link too

Now connect this message to the trigger, turn on the flow and hit save.

Before deploying the trigger, it's a good practice to test it to ensure it works as intended. Once satisfied, activate the trigger, and it will start working whenever the specified criteria are met in the comments on your Instagram and Facebook posts.

Automatically respond to comments with acknowledgments, thanks, or further information.

Trigger automated responses to comments related to your promotions, products, or services.

Address customer inquiries, feedback, or concerns mentioned in comments promptly.

Quick responses in the comments section demonstrate your commitment to interaction and customer satisfaction.

Automation eliminates the need for manual monitoring and responses on social media, freeing up your time for other tasks.

Utilize the Comment Trigger to maintain an active and responsive social media presence.

Instagram comment trigger has a limitation, you can only send one message as a response to a comment. But what if you want to send multiple messages? Like videos too?

It's easy to get around this, whenever a customer sends you a message, a 24-hour window opens, then you can send unlimited messages in whatever format for the next 24 hours.

So here's what you do

Now whenever someone clicks on this button, it actually gets sent as a normal message, which opens the 24-hour window for you, and now you can send messages in whatever format.

In conclusion, Spur's Comment Trigger for Instagram/Facebook is a valuable asset for social media marketers aiming to boost interaction and maintain a dynamic online presence. By automating responses to comments, you can foster audience engagement, promote your brand effectively, and save time for other strategic activities. Start using this trigger today to enhance your social media marketing efforts and create a more interactive and responsive online community.